The Ministry of Tourism and Antiquities is organizing a familiarization trip for the French tour operator Intermèdes in Cairo and Giza.
For the French tour operator Intermèdes, the Egyptian Tourism Authority arranged a familiarization trip that included 52 company personnel from different marketing, production, and customer service divisions. The delegation was able to investigate the tourism potential of the area by visiting a number of tourist destinations in Cairo and Giza.
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During the familiarization trip, the importance of the French market as one of the main European sources of tourism to Egypt was emphasized. This tour aimed to highlight the various promotional activities implemented by the Egyptian Tourism Authority to promote Egypt as a tourist destination and stimulate inbound tourism.
In order to boost inbound travel to Egypt, the CEO underlined the Authority's dedication to assisting tour operators and industry partners in the tourism sector through the implementation of various promotional programs and the provision of essential infrastructure.
The Giza Pyramids, the Grand Egyptian Museum, the National Museum of Egyptian Civilization, and the
Bab al-Futuh neighborhood in ancient Cairo were all on the itinerary. The
Egyptian Tourism Authority reaffirmed its dedication to giving the delegation
all the facilities and assistance they require while visiting.
The French team conveyed their appreciation for the range of tourist and
archeological destinations they saw, which demonstrate the variety of Egyptian
tourism.
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